In a move that blends food, fandom, and fierce rivalry, McDonald’s Australia – affectionately known as Macca’s – has unveiled its limited edition Blues and Maroons Meals, an ode to State...
Le groupe d’assurance Generali vient de lancer sa nouvelle plateforme de marque avec une campagne mondiale baptisée « Ici et maintenant » (« Here. Now. »), conçue par l’agence VML....
Toblerone is turning heads with its latest global campaign that embraces chocolate indulgence in its quirkiest form. Departing from the polished and often over-sexualized portrayals of chocolate...
Candere, the lifestyle jewellery brand from the House of Kalyan Jewellers, has announced the appointment of Shah Rukh Khan as its new brand ambassador — a move that marks a significant milestone...
As Connected TV (CTV) adoption surges across the Asia-Pacific region, a new study by Omnicom Media Group APAC (OMG APAC) is redefining how advertisers approach streaming audiences. Titled “Connecting...
Innocean Australia has unveiled its latest campaign for Hyundai’s KONA SUV, boldly titled ‘Anti-Ordinary’, a creative declaration of independence from automotive uniformity. Directed by...
IKEA UK bouscule une nouvelle fois les codes de la communication digitale en transformant ses peluches en véritables stars d'une mini-sitcom pleine d’humour et d’autodérision. Baptisée...
Sprite is once again tapping into viral culture and consumer curiosity with the launch of its newest limited-time offering (LTO): Sprite + Tea. Inspired by a growing social media trend where...
