As summer heats up and brands compete for attention, Franui has found a delightfully unexpected way to cool things down—by launching a fully AI-generated boy band. Created by the agency Josiane,...
Volkswagen Australia is inviting drivers to rediscover the joy of driving with its new campaign, Batteries Included, developed in partnership with DDB Group Sydney. Launching this week, the campaign...
The Mirabel Foundation, a charity dedicated to supporting children who have lost their parents due to drug addiction, has unveiled its first-ever brand awareness campaign. Directed by Sarah Adamson...
Nearly ninety-four percent of B2B marketers in Singapore—and ninety-one percent worldwide—now identify capturing and holding attention as their single greatest campaign challenge, according...
L’éditeur de logiciels Capture Expense a récemment lancé sa toute première campagne d’affichage, une initiative originale visant à valoriser le travail souvent méconnu des directeurs...
Smartwater, Coca-Cola’s premium hydration brand, has launched a new marketing campaign featuring longtime ambassador Jennifer Aniston, reigniting a partnership that playfully references the...
In a refreshingly creative approach to men’s health advocacy, Carbon’s Liam Chapple and creative studio First Person have teamed up to deliver a whimsical yet poignant campaign for UroLift—featuring...
In a refreshing twist on generational divides, Lipton Hard Iced Tea is bridging the gap between Boomers and Millennials with its latest campaign, “Don’t Retire the Party.” Timed to coincide...
