As anticipation builds for the UEFA Women’s European Football Championship 2025, Google Pixel and the German Football Association (DFB) have launched one of the largest-ever 360-degree campaigns...
Sky has unveiled a new chapter in its acclaimed “That Sky Feeling” campaign with an imaginative advertisement for the latest Sky Glass TV. Directed by Vedran Rupic and produced by Sky’s...
In a marketing landscape where ad fatigue is at an all-time high and consumers routinely skip or block traditional advertising, Hyundai Motor Company has found a strikingly fresh approach: make...
While in Casablanca to meet the teams of Moroccan subsidiary Wavemaker (WPP Group), Amer El Hajj, Chief Executive Officer of GroupM MENA, shares with us his vision of the market, the agency's...
Chocomel, the premium chocolate milk brand known for its bold personality and indulgent positioning, is making a major return to screens and streets this summer with the revival of its hit campaign...
Renault Group has announced a major shift in its strategic operations with the acquisition of Nissan’s 51% stake in Renault Nissan Automotive India Private Ltd (RNAIPL). This move positions...
In a world where grand gestures often take center stage—think weddings, retirements, and baby showers—Etsy’s latest ad spot, "Don’t Celebrate Birthdays," challenges us to reconsider the...
A new report released today by TV outcomes and data company EDO shows a dramatic surge in the effectiveness of ads related to women’s sports, highlighting a 56% year-over-year increase in ad...
