M&M’S is redefining fun with the launch of its vibrant new campaign It’s more fun together in China, blending artificial intelligence, pop culture, and interactive experiences. In partnership...
In an age where endless scrolling dominates daily habits, UScellular is taking an unconventional stand against doomscrolling. The American telecom operator has unveiled a quirky behavioral campaign...
The digital advertising landscape is entering a new phase in 2025, where tech manufacturers are no longer just selling devices—they are becoming full-fledged media players. The latest example...
Following an initial report published in January 2025, the Union des marques and Kantar Media have released an updated edition of their exclusive study on advertising investments in France, now...
Adidas Originals réaffirme la place iconique de la Superstar dans la culture streetwear avec une nouvelle campagne audacieuse qui dépasse le simple effet nostalgie. Lancée cette année sous...
In a bold blend of throwback culture and skincare marketing, Neutrogena has launched a campaign that invites millennials to reminisce about the 1990s—only to cheekily remind them they’re...
British restaurant chain Wagamama has unveiled its most ambitious brand campaign in 33 years, marking a major cultural and strategic shift. With the tagline "Food is Life", the campaign aims...
In a world where every millisecond, every heartbeat, and every movement is measured, professional sport rarely pauses to consider the invisible factors that affect performance—especially hair...
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