Consumers Distrust AI Search Summaries, Gartner Finds
Artificial intelligence is reshaping the way people search for products and services — but not without controversy. According to new research from Gartner, more than half of consumers distrust...
Résultats de " Snap-ai-video " est 1747 article
Google Pixel 10 and Cossette spotlight AI at TIFF with playful “movie night” campaign
As the 50th Toronto International Film Festival (TIFF) kicks off, Google and Cossette are seizing the cultural moment to introduce the Google Pixel 10 with a campaign that shows how artificial...
Mentos Becomes First Brand to Light Up VMO’s ‘The Cube’ in Sydney
Sydney’s World Square has become the stage for a bold new outdoor advertising format as VMO unveiled its first campaign on The Cube in partnership with Perfetti Van Melle’s Mentos and Havas...
Le bon consultant RP : Éclaireur, diplomate et stratège
Par Amr ABBADI, Directeur Conseil - Communication Institutionnelle et Corporate – PR MEDIA Dans toutes les agences, les consultants RP partagent les mêmes missions : gérer des comptes...
Bose mise sur l’émotion : la musique au cœur de sa première hymne de marque
La marque américaine Bose, pionnière de l’audio depuis plus de soixante ans, vient de franchir une nouvelle étape dans son histoire en dévoilant son tout premier hymne de marque. Avec la...
Google Australia launches AI-powered films spotlighting health breakthroughs
Google Australia has unveiled two cinematic brand films that bring artificial intelligence out of the abstract and into daily life, showing its potential to tackle urgent health challenges. Directed...
Save the Children launches hopeful campaign showing children as their future selves
Save the Children Netherlands, in collaboration with TBWA\NEBOKO and production company MJZ, has launched a powerful new brand campaign that reframes children not as victims, but as individuals...
KFC launches ‘Bucket for one’ in Germany with rapper Calli and creative partners
KFC has embraced the “treat yourself” mindset of generation Z with its latest campaign, Bucket for one, rolled out across Germany. Developed by creative agency Butter in collaboration with...
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