When the craving hits, it often leads to one place—McDonald’s. That deeply familiar and instinctive moment forms the core of McDonald’s latest brand campaign across the Nordic region, crafted...
Ask someone what they associate with McDonald’s, and you’ll likely hear “burgers,” “fries,” or maybe even “McFlurry.” But few would think of vinyl records. Yet in 1988, the fast-food...
McDonald’s New Zealand has launched an innovative outdoor campaign that speaks directly to drivers on the move—literally. In partnership with agency DDB Aotearoa, the fast-food giant has...
Fast food meets UK rap in a bold new collaboration between Burger King and Manchester-born rapper Aitch, as they serve up a limited-edition meal to celebrate the release of his latest album,...
Forget the clichés this Father’s Day and make it memorable with a feast that’s as bold as the man you’re celebrating. At BOSS Burger, the menu is an unapologetic tribute to indulgence,...
In a bold and cheeky move that celebrates fiery locks and fearless personalities, Wendy’s Australia has rolled out its first major marketing activation: “Redhead Redemption.” Coinciding...
McCain Foods, the world’s largest producer of frozen potato products, is bridging the gap between indulgence and sustainability with a bold global initiative. Through its “Taste Good. Feel...
In a move that blends food, fandom, and fierce rivalry, McDonald’s Australia – affectionately known as Macca’s – has unveiled its limited edition Blues and Maroons Meals, an ode to State...
