• Press'

The Marketing News of the Week!

• Samedi 5 mai 2018

NRJ launches a contest that will allow its listeners to double their salary: "Good news for Moroccans. The online radio NRJ Maroc announced Tuesday, May 1, the launch of a new contest that will...

• Press'

The Marketing News of the Week!

• Samedi 28 avril 2018

BCP Group's African subsidiaries adopt a new visual identity: "In Abidjan on April 24, the Moroccan group Banque Centrale Populaire (BCP) launched a new identity within its African holding company...

• Press'

The Marketing News of the Week!

• Samedi 21 avril 2018

Buzzeff: 61% of Moroccan consumers trust the brands advertised on premium Web platforms: "According to a recent study revealed by Buzzeff, 61% of Moroccan respondents are more likely to trust...

• Dixit

Philip Kotler - Professeur de stratégie marketing et de marketing international à la Kellogg School of Management de l’Université Northwestern

• Mardi 17 avril 2018

« Deux figures me sont très chères. Lun est Peter Drucker, le “père” du management qui a aussi beaucoup écrit sur le marketing. Parmi ses nombreuses citations inspirantes, figurent les...

• Press'

The Marketing News of the Week!

• Samedi 14 avril 2018

Saham Assurance Maroc launches "kbirafsghira.ma": "A first in Morocco! To consolidate its place on the Moroccan market, the international company Saham Assurance has just announced the launch...

• Press'

The Marketing News of the Week!

• Samedi 7 avril 2018

When MassMedia plays tricks on us: "The impacting communications are those that know how to use key moments in their favor. Mass Media, a Moroccan media agency, is a good example. On April 1st,...

• Press'

The Marketing News of the Week!

• Samedi 31 mars 2018

RMA Assurance rewards its most prudent clients: "The Moroccan insurance company RMA, a subsidiary of the Finance Com group, has just announced, in partnership with the National Committee for...

• News

Netflix renforce la signature visuelle et lance sa propre police

• Mercredi 28 mars 2018

Pour marquer l’identité de la compagnie et économiser des millions de dollars, le géant du streaming Netflix a créé sa propre police « Netflix Sans ». En effet, la police a été créée...