AXA and Publicis Win Titanium Grand Prix at Cannes
At this year’s Cannes Lions International Festival of Creativity, AXA and Publicis Conseil made history by winning the prestigious Titanium Grand Prix for their bold campaign “Three Words”,...
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Uber Expands Ride Offers Globally to Drive Brand Engagement
Uber Advertising is taking its Ride Offers program beyond U.S. borders, announcing a global rollout during the Cannes Lions International Festival of Creativity. The product, which allows brands...
LVMH illumine les Jeux de Paris 2024 et triomphe à Cannes Lions
À la croisée du prestige et de la performance, LVMH a frappé un grand coup en 2025 en remportant le Grand Prix Luxe aux Cannes Lions. Un prix qui salue une campagne exceptionnelle imaginée...
Tareq Muhmood Appointed Regional President of Visa for CEMEA
Visa has officially announced the appointment of Tareq Muhmood as Regional President for Central and Eastern Europe, the Middle East, and Africa (CEMEA). In his new role, Muhmood will oversee...
Kia Officially Launches Tasman Ute With Star-Studded Campaign
Kia has officially unveiled its new ute, the Tasman, in a bold and distinctly Australian campaign that blends star power, humor, and national pride. At the center of this launch is tennis legend...
Understanding Women: Why Brands Still Struggle to Connect With the World’s Most Influential Consumers
Women drive nearly two-thirds of global discretionary spending, yet many still feel sidelined by the very brands that seek their loyalty. According to The Collective Economy, a global report...
BBC Studios gère la marque Bing
Acamar Films a officiellement confié à BBC Studios Digital Brands la gestion commerciale mondiale de sa propriété destinée à la petite enfance, Bing. Ce partenariat marque une étape stratégique...
Meta Reintroduces Ads in WhatsApp Status to Tackle Monetization Challenge
Meta is once again navigating the delicate balance between monetization and privacy as it reintroduces advertisements within WhatsApp — this time through its Status feature. With over 2 billion...
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