Uber fait de Londres un terrain de jeu avec “Lost & Found”
Et si prendre un Uber devenait une aventure ? À Londres, les passagers des courses haut de gamme Uber Exec peuvent désormais tomber sur… les gants de scène de Kylie Minogue ou le casque...
Résultats de " Brand-authenticity " est 1152 article
Jefferson’s Bourbon breaks tradition with bold new campaign starring Taylor Kitsch
Jefferson’s Bourbon, part of Pernod Ricard, is rewriting the rules of whiskey marketing with “Tradition in the Breaking,” a daring new brand platform created in collaboration with Droga5...
Oreo and Babymonster turn “twist, lick, dunk” into “twist, lick, dance” across Asia
Oreo has joined forces with global K-pop sensation Babymonster to bring a new twist to its iconic ritual. The campaign, titled “The taste that makes you dance,” reimagines Oreo’s legendary...
KFC “hacks” the fast-food game with its biggest value campaign in New Zealand
KFC is turning up the heat in New Zealand with the launch of “The Colonel’s Hacks”, its biggest-ever value campaign, promising unbeatable deals, bold creativity, and a cheeky dose of mischief. Fronted...
Gap x Sandy Liang: A Whimsical Ode to Girlhood and Imagination
Gap is embracing nostalgia and femininity with its latest collaboration, inviting audiences into a dreamlike world inspired by childhood wonder. Launching on October 10, the limited-edition...
L’Oréal Paris’ “Mujh Mein Hai Diwali” celebrates women’s inner glow and sisterhood
L’Oréal Paris has unveiled its first-ever Diwali campaign, a luminous celebration of sisterhood, self-worth, and inner beauty. Conceptualised and brought to life by McCann Worldgroup India,...
Starbucks celebrates individuality with “Original Knows Original” campaign across the MENA region
Starbucks has launched a new regional campaign titled “Original Knows Original,” celebrating authenticity, self-expression, and the individuality of its customers across the Middle East and...
MrBeast and TelevisaUnivision Team Up for the “Road to Beast Cup”
MrBeast and Spanish-language media powerhouse TelevisaUnivision are joining forces on a new initiative: Road to Beast Cup. The partnership was announced during an ADWEEK House panel with Beau...
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