Nadine Medjeber, directrice d’étude chez Havas Media
« Les marques ont toujours pris la parole de manière autocentrée. Un contenu qui ne correspond pas nécessairement aux attentes des gens ne peut pas les satisfaire. Les marques doivent commencer...
Résultats de " Yum!-brands " est 382 article
The Marketing News of the Week!
Sports marketing: You First opens a new subsidiary in Morocco: As part of its global expansion plan, the Spanish multinational sports marketing company You First has just announced the opening...
« One year of KFC » : KFC célèbre une première année de succès en Tunisie
La première année de KFC en Tunisie s’est clôturée avec succès. L’enseigne internationale qui a fait le pari de travailler avec des fournisseurs locaux, a connu un vrai engouement auprès...
The Marketing News of the Week!
Mastercard adopts a new logo: Like many other brands, including Nike, Apple, and Target, which rely on an icon rather than a name to promote their brand, Mastercard announced on Monday in a...
The Marketing News of the Week!
Samsung announces a partnership with a fake Supreme?: Samsung has just announced a collaboration with Supreme from China at the Galaxy A8 launch conference. However, this is a collaboration with...
The Marketing News of the Week!
The event Les Impériales 2019: The meeting place for marketing and communication: "Les Impériales 2019", a key event for professionals in the marketing and communication sector, returns in...
The Marketing News of the Week!
Lexus unveils the first ad completely written by artificial intelligence: "Automobile manufacturer Lexus, created by the Japanese group Toyota, has just unveiled a unique advertising film on...
The Marketing News of the Week!
Physical commerce: Facebook announces the opening of pop-up stores: "As the holiday season approaches fast as does Black Friday, the American social networking giant Facebook has just announced...
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