When a price tag becomes a story in IKEA’s new campaign
What if a simple price tag could tell a story? In Sweden, IKEA has reimagined one of its most recognizable visual elements — the price label — turning it into the emotional centerpiece of...
What if a simple price tag could tell a story? In Sweden, IKEA has reimagined one of its most recognizable visual elements — the price label — turning it into the emotional centerpiece of...
TomTom, Europe’s leading location technology company, is making a return to the consumer market with the launch of its new driving assistant, Tom by TomTom. The product is accompanied by a...
As the UK heads into its annual autumn decluttering season, eBay UK is tapping into the nation’s emotional side with a humorous and relatable campaign titled “Dear eBay.” Created in collaboration...
Heathrow Airport’s most adored mascots, Doris and Edward Bair, are back on television screens in a charming new campaign titled “Must Be Love.” Created by independent agency St Luke’s...
To mark World Sight Day and the Dutch Week of Accessibility, Mastercard has launched an innovative campaign in the Netherlands called “Op Gevoel” (“By Feel”). Developed by FCB Amsterdam,...
Giordano’s, one of Chicago’s most iconic pizza institutions, is taking a bold step beyond its famous deep-dish roots. In collaboration with Schafer Condon Carter (SCC), the brand has launched...
Essity, a global leader in health and hygiene, has teamed up with Publicis London to unveil the first-ever brand campaign for its wound care line, Cutimed. Titled “Imagine a World,” the campaign...
Un simple T-shirt porté par Taylor Swift a suffi à déclencher une véritable vague de solidarité. Dans le film accompagnant son nouvel album The Life of a Showgirl, la chanteuse apparaît...
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