Sting Energy fait vibrer la F1 avec sa campagne sonore
À l’heure où la Formule 1 captive des millions de passionnés à travers le monde, Sting Energy, la boisson énergisante de PepsiCo, déploie une stratégie marketing audacieuse qui mise...
À l’heure où la Formule 1 captive des millions de passionnés à travers le monde, Sting Energy, la boisson énergisante de PepsiCo, déploie une stratégie marketing audacieuse qui mise...
At Wimbledon, tradition is everything — and that includes the all-white dress code. But this year, it’s not just the players following the rules. Stella Artois has joined the style game with...
À l’occasion du retour très attendu du groupe britannique Oasis, 16 ans après leur séparation, Lidl UK frappe fort avec une campagne marketing aussi surprenante qu’efficace. En collaboration...
Ask someone what they associate with McDonald’s, and you’ll likely hear “burgers,” “fries,” or maybe even “McFlurry.” But few would think of vinyl records. Yet in 1988, the fast-food...
French e-commerce giant La Redoute has unveiled a new digital campaign titled “Switch to La Redoute”, developed in partnership with creative agency Marcel. Launched on June 25, the initiative...
As summer heats up and brands compete for attention, Franui has found a delightfully unexpected way to cool things down—by launching a fully AI-generated boy band. Created by the agency Josiane,...
Volkswagen Brazil has taken product placement to new heights with the launch of its most ambitious campaign to date, “Arrivals,” created in partnership with Netflix and AlmapBBDO. Featuring...
In a bold and stylish move, Myntra has unveiled its latest campaign for M-Now, its expedited delivery service, through a series of witty, fast-paced ad films conceptualized by DDB Mudra Group....
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