Jetstar joue la psychologie inversée pour attirer les Kiwis
Dans une démarche marketing aussi inventive qu’amusante, Jetstar, en collaboration avec l’agence Thinkerbell Aotearoa, a lancé une campagne basée sur un principe simple mais efficace :...
Dans une démarche marketing aussi inventive qu’amusante, Jetstar, en collaboration avec l’agence Thinkerbell Aotearoa, a lancé une campagne basée sur un principe simple mais efficace :...
In a provocative twist on environmental advocacy, global NGO Plastic Change is taking aim at the link between microplastics and declining male fertility. Timed with the UN Global Plastics Treaty...
Social Value Aotearoa (SVA) has launched a striking new campaign urging business and government leaders to rethink how value is defined and measured. At the heart of this initiative is a bespoke...
Breeze Airways, the fast-growing leisure airline founded by JetBlue’s David Neeleman, has unveiled its first national advertising campaign titled “Proudly Serving Underserved Markets”....
Fresh Film is redefining the art of content production with a bold and innovative approach that meets the demands of today’s fast-paced, multi-channel media landscape. The company’s recent...
La Nouvelle-Zélande s’apprête à vivre l’un de ses plus grands moments de soutien sportif et culturel avec le lancement de la campagne #LetsGoAgain, orchestrée par la toute nouvelle agence...
Samsung has launched an innovative and immersive brand activation at London’s Outernet to celebrate the global release of its latest foldable devices – the Galaxy Z Fold7, Z Flip7, and Watch8....
Iconic British soft drink Ribena has launched a heartwarming new campaign that taps into the emotional power of taste and memory. Created in partnership with BBH and directed by Maceo Frost through...
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