IPSY, the well-known beauty subscription platform, has unveiled its latest campaign, I Play Beauty, aiming to redefine the way beauty is perceived. Far from being a mere routine or a pursuit...
In a provocative twist on environmental advocacy, global NGO Plastic Change is taking aim at the link between microplastics and declining male fertility. Timed with the UN Global Plastics Treaty...
In a playful twist on digital culture, Knorr Philippines, in collaboration with MullenLowe, has turned one of the least-used emojis—the yellow cube 🟨—into a symbol of rich flavor and Filipino...
Intel India, in collaboration with Dentsu Creative Isobar, has launched a bold new campaign titled “Papa Kehta Hai” — a stirring initiative that redefines the role of the personal computer...
In a world where advertising fights for every second of attention, Back Market chooses a more subtle yet striking approach. With its new campaign Now you see us, created by the Madrid-based agency...
À l’heure où la Formule 1 captive des millions de passionnés à travers le monde, Sting Energy, la boisson énergisante de PepsiCo, déploie une stratégie marketing audacieuse qui mise...
Adidas Originals réaffirme la place iconique de la Superstar dans la culture streetwear avec une nouvelle campagne audacieuse qui dépasse le simple effet nostalgie. Lancée cette année sous...
Toyota has brought back one of its most beloved campaigns, Legendary Moments, after a nine-year hiatus — and it’s returning in style. In collaboration with Australian sports and entertainment...
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