The most influential brands of the first quarter 2025
The Story agency, part of the Mobsuccess group, has released its Q1 2025 edition of the Story Charts, highlighting the most influential brands on YouTube, TikTok, and — for the first time —...
The Story agency, part of the Mobsuccess group, has released its Q1 2025 edition of the Story Charts, highlighting the most influential brands on YouTube, TikTok, and — for the first time —...
Google is expanding its footprint in the rapidly evolving retail media landscape with a new program for Display & Video 360 (DV360), revealed at this year’s IAB NewFronts. The initiative marks...
Unilever’s toothpaste brand Closeup is breaking category conventions with a bold repositioning strategy that redefines oral care through a beauty-first lens. The campaign, developed in collaboration...
On April 22, 2025, luxury fashion house Bottega Veneta unveiled A Poetic Conversation, an immersive and interactive poetry installation that elegantly bridged the realms of fashion, literature,...
Le monde du sport féminin franchit un nouveau palier stylistique et culturel avec l’annonce d’un partenariat inédit entre la marque de luxe Coach et la Women’s National Basketball Association...
In a bold step toward redefining health and safety standards on construction sites, the creative agency Pablo London has unveiled UV-U-SEE, a wearable innovation designed to combat the rising...
With its groundbreaking project Plastic Blood, Brazilian biotech company OKA, in collaboration with agency DM9, is making a powerful statement. By extracting microplastics from discarded blood...
The Ordinary, renowned for its affordable skincare and radical transparency, is making waves with its latest bold campaign. In the heart of Soho, New York, the brand unveiled what it believes...
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