Meta bets on AI to dominate holiday ad spending
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
With the holiday season fast approaching and advertising budgets reaching their peak, Meta is unveiling a new wave of features designed to boost both online and in-store sales. From omnichannel...
Playlists may shape listening habits, but it’s fans who truly write the history of music. Spotify has embraced this idea by relaunching its Fan Life campaign, this time with a bold cinematic...
Korean food giant Nongshim has announced a global partnership with Netflix, building on the worldwide success of the animated series K-Pop Demon Hunters. The collaboration blends pop culture...
Krispy Kreme is inviting fans to swap wands for napkins with the launch of its new Harry Potter–themed donut collection, unveiled in collaboration with Warner Bros Discovery. The limited-time...
Dove Advanced Care Antiperspirant frappe fort côté marketing en annonçant un concept inédit : la recherche d’un « ambassadeur des aisselles » pour représenter la marque lors du US Open...
Amazon Ads has launched its new campaign, “Gain the Edge,” designed to demonstrate how small and midsize businesses (SMBs) can leverage targeted video advertising to reach their ideal customers...
In a provocative twist on environmental advocacy, global NGO Plastic Change is taking aim at the link between microplastics and declining male fertility. Timed with the UN Global Plastics Treaty...
Olipop is making waves this summer with a limited-edition soda inspired by one of pop culture’s most beloved undersea residents. The brand, known for its “better-for-you” soft drinks, has...
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