When Memory Buffers: A Digital Metaphor for Alzheimer’s Loss
What if the world’s most familiar digital frustration—the endless loading icon—wasn’t just a tech glitch, but a metaphor for something deeply human? That’s the emotional anchor of the...
Résultats de " Health-tech " est 1002 article
AXA launches campaign to keep women in sport through life’s milestones
AXA has unveiled a powerful new campaign aimed at encouraging women to stay active through the key turning points of life, such as puberty, motherhood, and menopause—phases where many women...
LG Launches “Radio Optimism” to Reconnect People Through Music and Emotion
In an age of hyperconnectivity yet growing emotional disconnection, LG Electronics is turning the dial back to something more human. The tech giant has launched a new global campaign titled “Radio...
The Fran Boys: Franui’s AI-Generated Boy Band Melts Hearts This Summer
As summer heats up and brands compete for attention, Franui has found a delightfully unexpected way to cool things down—by launching a fully AI-generated boy band. Created by the agency Josiane,...
Volkswagen Australia Reignites Childhood Joy With 'Batteries Included' EV Campaign
Volkswagen Australia is inviting drivers to rediscover the joy of driving with its new campaign, Batteries Included, developed in partnership with DDB Group Sydney. Launching this week, the campaign...
GWM Haval H6 Hybrid Launch Sparks a Wave of “OOOH” Moments Across Australia
In a campaign designed to turn heads—and elicit audible admiration—GWM has launched the new Haval H6 Hybrid in Australia, positioning it as a tech-filled SUV that leaves drivers and passengers...
Neutrogena Delivers a Nostalgic “Truth Bomb” With ’90s-Inspired Campaign Targeting Millennials
In a bold blend of throwback culture and skincare marketing, Neutrogena has launched a campaign that invites millennials to reminisce about the 1990s—only to cheekily remind them they’re...
Polaroid Pushes Back Against AI With a Human-Centered Outdoor Campaign
At a time when artificial intelligence is redefining the creative landscape with prompts and pixel-perfect images, Polaroid takes a bold step in the opposite direction. The legendary brand, synonymous...
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