Le nouveau logo PepsiCo marque un virage stratégique
PepsiCo a dévoilé une nouvelle identité visuelle, motivée par un constat révélateur : seuls 21% des consommateurs sont capables de citer une marque du groupe autre que Pepsi, malgré un...
PepsiCo a dévoilé une nouvelle identité visuelle, motivée par un constat révélateur : seuls 21% des consommateurs sont capables de citer une marque du groupe autre que Pepsi, malgré un...
VML Hong Kong has unveiled a powerful new regional campaign for Triumph, one of the world’s leading intimate apparel brands. Entitled “Just Like You,” the initiative encourages women across...
As the world becomes increasingly shaped by screens and instant uploads, the desire to hold a physical photograph—something tangible, imperfect and lasting—remains deeply meaningful. Fujifilm...
Maltesers is tapping into the power of simplicity to stand out in a crowded digital landscape. The beloved chocolate brand has launched a new campaign on Pinterest in collaboration with agency...
The Dairy Farmers of Ontario (DFO) is bringing new emotional depth to its Everybody Milk platform with a refreshed campaign that highlights milk as a universal gesture of care. First launched...
Tiffany & Co. has unveiled its holiday campaign, “Love Is a Gift,” continuing its ongoing creative partnership with Anomaly and director Jonas Lindstroem. The film marks the latest chapter...
TomTom, Europe’s leading location technology company, is making a return to the consumer market with the launch of its new driving assistant, Tom by TomTom. The product is accompanied by a...
Ikea has launched a new regional campaign titled “Halloween essentials”, created in collaboration with the creative agency Ingo. The campaign focuses on the familiar, lighthearted reality...
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