J. Walter Thompson Casablanca distinguished at the African Cristal Festival 2017: "On the occasion of the African Cristal Festival held in Marrakech from May 10 to 12, J. Walter Thompson, a major American advertising agency whose activities are international, has won 12 prizes; namely three Gold, five Sapphires (silver), and four Emerald (bronze), making the Moroccan subsidiary the most awarded this year. J. Walter Thompson Casablanca is thus officially the first agency in the Kingdom and the fourth on the African level in terms of reward. Indeed, the African Cristal Festival recognizes and rewards the most creative advertising campaigns at the African and regional level (North Africa). Note that, the Moroccan subsidiary was rewarded for: The campaign Dacia Dokker - Rak Maallem in the Promo & Activation categories, Media by two Emerald, the Renault Kadjar campaign in film category craft by an Emerald, and finally for the campaign Flawlessness - Enti.ma by three gold, five Sapphires, and one Emerald."
The BIGBOSS Summer Edition event heads for Marrakech: "After the Canaries, the mainland Greece, and Crete, the city Marrakech is preparing to host the 8th edition of the event "BigBoss Summer Edition" which will take place in Marrakech from June 9 to 11. Organized by Digilinx in partnership with The Mice Experts and KTI, this new edition, which combines business and fun activities, will gather for 3 days not less than 500 people including 270 bosses of digital, e-commerce, e-retail, and e-tourism. This year, it is Patrice Noirot-Nerin, Director of Marketing Data & Digital Special Market France of Engie, who will be president of the jury that will reward the "Big Boss Idol". "The BigBoss is a format that allows discovering in accelerated young startups very innovative, capable of bringing a lot in the digital business, but also exchanging with providers well-established on their sector and that one rediscovers with a new eye. BigBoss events allow them to discuss with their peers and to better understand certain problems while having a global vision on how companies innovate at the heart of digital transformation. "I am honored that Hervé has solicited me, and I wanted to chair a jury made up of leading companies having achieved their digital transformation.""
Two Moroccan agencies awarded at the African Cristal Festival: "On the occasion of the fifth edition of the African Cristal Festival, which took place in Marrakech from May 10 to 12, the Moroccan group Saga Communication, a major player in communication in Morocco, Maghreb, and Africa, has won 11 awards, for 3 of its customers in no less than 6 different categories. This success is the fruit of the work of a team of skills covering all the communication professions. "A success that we also owe our customers who have also shown creativity and daring by offering us the opportunity to work on exciting topics: The pedagogy on global warming with the "Train of the Climate" of the ONCF, volunteering for the environment with "Dir Iddik Cop22" of Inwi and the 100% mobile bank, with "Bankalik" of Attijariwafa bank." The global communication agency RAPP Maroc also won 9 awards at this event. Indeed, Rapp Maroc has won 6 continental and 3 regional prizes through global advertising campaigns on behalf of CIH Bank and Volkswagen Maroc. These new awards are dedicated to the originality and creativity of a young agency, disruptive and innovative in its practice of the trade. A reference event for advertisers and communication actors in Africa, the African Cristal Festival rewards the best of creative advertising created and disseminated in the continent."
Maroc Telecom unveils a new Datacenter hosting service: "As part of its commitment to digital development, the first national operator Maroc Telecom have launched a new datacenter hosting service intended for its corporate clients. This new service, exclusively dedicated to the Operator's customers, offers them a turnkey solution to host their IT equipment, including servers, routers, and storage bays, in a Datacenter. "Designed to the latest international standards, and with permanent security (24/7) reinforced at several levels", said The Moroccan group in a statement. "Thereby, the customers have the choice between complete cabinets (racks) or half-cabinets with dedicated access, within which they host their own infrastructure (servers, routers, storage bays, etc...) of which they retain complete control, and which they can administer on-site or at a distance," said the statement."
Crédit : IMPERIUM MEDIA
